{"id":3062,"date":"2019-10-21T07:42:41","date_gmt":"2019-10-21T07:42:41","guid":{"rendered":"https:\/\/elessi.nasatheme.com\/?page_id=3062"},"modified":"2026-06-04T13:01:52","modified_gmt":"2026-06-04T10:01:52","slug":"our-story","status":"publish","type":"page","link":"https:\/\/wajdfragrances.com\/?page_id=3062","title":{"rendered":"Our Story"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row content_placement=&#8221;middle&#8221; fullwidth=&#8221;1&#8243;][vc_column]<div class=\"nasa-crazy-box\">\n\t\t\t\t<p class=\"rs-p-wp-fix\"><\/p>\n\t\t\t\t<sr7-module data-alias=\"slider-ourstory\" data-id=\"26\" id=\"SR7_26_1\" class=\"rs-ov-hidden\" data-version=\"6.7.53\">\n\t\t\t\t\t<sr7-adjuster><\/sr7-adjuster>\n\t\t\t\t\t<sr7-content>\n\t\t\t\t\t\t<sr7-slide id=\"SR7_26_1-89\" data-key=\"89\">\n\t\t\t\t\t\t\t<sr7-bg id=\"SR7_26_1-89-5\" class=\"sr7-layer\"><noscript><img decoding=\"async\" src=\"https:\/\/wajdfragrances.com\/wp-content\/uploads\/2026\/05\/1-scaled.jpg\" alt=\"\" title=\"1\"><\/noscript><\/sr7-bg>\n\t\t\t\t\t\t\t<sr7-txt id=\"SR7_26_1-89-0\" class=\"sr7-layer\">\u0642\u0637\u0631<\/sr7-txt>\n\t\t\t\t\t\t\t<sr7-txt id=\"SR7_26_1-89-1\" class=\"sr7-layer\">WAJD<\/sr7-txt>\n\t\t\t\t\t\t\t<sr7-txt id=\"SR7_26_1-89-2\" class=\"sr7-layer\">Born from a word<br \/>\nwith no translation.<\/sr7-txt>\n\t\t\t\t\t\t\t<sr7-txt id=\"SR7_26_1-89-4\" class=\"sr7-layer\"><i class=\"fa-circle\"><\/i><\/sr7-txt>\n\t\t\t\t\t\t<\/sr7-slide>\n\t\t\t\t\t\t<sr7-slide id=\"SR7_26_1-92\" data-key=\"92\">\n\t\t\t\t\t\t<\/sr7-slide>\n\t\t\t\t\t<\/sr7-content>\n\t\t\t\t\t<image_lists style=\"display:none\">\n\t\t\t\t\t\t<img data-src=\"\/\/wajdfragrances.com\/wp-content\/uploads\/2026\/05\/1-scaled.jpg\" data-libid=\"3893\" data-lib=\"medialibrary\" title=\"1\" width=\"0\" height=\"0\" data-dbsrc=\"Ly93YWpkZnJhZ3JhbmNlcy5jb20vd3AtY29udGVudC91cGxvYWRzLzIwMjYvMDUvMS1zY2FsZWQuanBn\"\/>\n\t\t\t\t\t<\/image_lists>\n\t\t\t\t<\/sr7-module>\n\t\t\t\t<script>\n\t\t\t\t\twindow.SR7 ??={};SR7.PMH ??={}; SR7.PMH[\"SR7_26_1\"] = {cn:100,state:false,fn: function() { if (window._tpt!==undefined && window._tpt.prepareModuleHeight !== undefined) {  _tpt.prepareModuleHeight({id:\"SR7_26_1\",el:[400,400,400,312,200],type:'standard',shdw:'0',gh:[400,400,400,312,200],gw:[1240,1240,1024,778,480],vpt:['-100px&#039;,&#039;-100px&#039;,&#039;-100px&#039;,&#039;-100px&#039;,&#039;-100px'],size:{fullWidth:false, fullHeight:false},mh:'0',onh:0,onw:0,bg:{color:'{\"orig\":\"transparent\",\"type\":\"solid\",\"string\":\"transparent\"}'},plType:'0',plColor:'#FFFFFF'});   SR7.PMH[\"SR7_26_1\"].state=true;} else if(SR7.PMH[\"SR7_26_1\"].cn-->0)\tsetTimeout( SR7.PMH[\"SR7_26_1\"].fn,19);}};SR7.PMH[\"SR7_26_1\" ].fn();\n\t\t\t\t<\/script>\n<\/div>[\/vc_column][\/vc_row][vc_row equal_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221; fullwidth=&#8221;1&#8243; min_height=&#8221;100px&#8221;][vc_column][vc_empty_space height=&#8221;70px&#8221;][vc_separator color=&#8221;custom&#8221; style=&#8221;shadow&#8221; el_width=&#8221;30&#8243; css=&#8221;&#8221; accent_color=&#8221;#C8872A&#8221;][vc_empty_space height=&#8221;10px&#8221;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h5 style=\"text-align: center; color: #777777;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-3849\" src=\"\/wp-content\/uploads\/2026\/05\/WAJD_Wordmark_AR-350x289.webp\" alt=\"\" width=\"110\" height=\"91\" srcset=\"https:\/\/wajdfragrances.com\/wp-content\/uploads\/2026\/05\/WAJD_Wordmark_AR-350x289.webp 350w, https:\/\/wajdfragrances.com\/wp-content\/uploads\/2026\/05\/WAJD_Wordmark_AR-595x491.webp 595w, https:\/\/wajdfragrances.com\/wp-content\/uploads\/2026\/05\/WAJD_Wordmark_AR-150x124.webp 150w, https:\/\/wajdfragrances.com\/wp-content\/uploads\/2026\/05\/WAJD_Wordmark_AR-768x634.webp 768w, https:\/\/wajdfragrances.com\/wp-content\/uploads\/2026\/05\/WAJD_Wordmark_AR-1536x1269.webp 1536w, https:\/\/wajdfragrances.com\/wp-content\/uploads\/2026\/05\/WAJD_Wordmark_AR-450x372.webp 450w, https:\/\/wajdfragrances.com\/wp-content\/uploads\/2026\/05\/WAJD_Wordmark_AR.webp 1891w\" sizes=\"auto, (max-width: 110px) 100vw, 110px\" \/><br \/>\nwajd \/ w\u028cd\u0292d\/<\/h5>\n<p style=\"text-align: center; color: #ffffff; font-size: 20px;\"><em><span style=\"color: #0a0a08;\">A state of profound ecstasy experienced in the presence of beauty. The longing that arrives before language does.<br \/>\n<\/span><\/em><em><span style=\"color: #0a0a08;\">The feeling Arabic kept, because no other tongue could hold it.<\/span><\/em><\/p>\n<p style=\"text-align: center; text-transform: uppercase; font-family: 'Montserrat', sans-serif; font-weight: 300;\"><span style=\"color: #0a0a08; font-size: 18px; letter-spacing: 0.50em;\"><strong>THIS IS NOT A NAME. IT IS A DECLARATION.<\/strong><\/span><\/p>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;10px&#8221;][vc_separator color=&#8221;custom&#8221; style=&#8221;shadow&#8221; el_width=&#8221;30&#8243; css=&#8221;&#8221; accent_color=&#8221;#C8872A&#8221;][vc_empty_space height=&#8221;70px&#8221;][\/vc_column][\/vc_row][vc_row disable_element=&#8221;yes&#8221; fullwidth=&#8221;1&#8243; css=&#8221;.vc_custom_1779196208153{background-color: #0A0A08 !important;}&#8221;][vc_column css=&#8221;.vc_custom_1779195772545{background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221;][vc_column_text css=&#8221;&#8221;]<\/p>\n<div style=\"padding: 48px 40px; padding-left: 40px; padding-right: 40px;\">\n<p style=\"text-align: center; font-size: 32px;\"><strong><span style=\"color: #c8872a;\">THE ORIGIN<\/span><\/strong><\/p>\n<\/div>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row fullwidth=&#8221;1&#8243; css=&#8221;.vc_custom_1779194976940{background-color: #0A0A08 !important;}&#8221;][vc_column width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1779195644187{background-image: url(https:\/\/wajdfragrances.com\/wp-content\/uploads\/2026\/05\/1-scaled.jpg?id=3893) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221;][vc_empty_space height=&#8221;400px&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<div style=\"padding: 58px 40px; padding-left: 40px; padding-right: 40px;\">\n<p style=\"color: #c8872a; margin-bottom: 2px; letter-spacing: 0.60em; text-transform: uppercase; font-family: 'Montserrat', sans-serif; font-weight: 300; font-size: 12px; text-align: center;\"><strong>MADE IN QATAR<\/strong><\/p>\n<h2 style=\"color: #ffffff; text-align: center; font-family: 'Cormorant Garamond', serif; font-weight: 400; font-size: 48px; font-style: italic;\">A country that has always known luxury. A brand built to prove it.<\/h2>\n<p style=\"text-align: center; font-size: 16px; margin-bottom: 5px;\"><span style=\"color: #ffffff;\">Qatar has one of the world&#8217;s oldest relationships with fragrance. Oud, bakhoor, attar \u2014 scent has always been how this land speaks without words. WAJD was built inside that tradition. Not inspired by it. Inside it.<\/span><\/p>\n<p style=\"text-align: center; font-size: 16px;\"><span style=\"color: #ffffff;\">Every bottle is made in Qatar. Every fragrance carries the weight of that decision.<\/span><\/p>\n<\/div>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row disable_element=&#8221;yes&#8221; fullwidth=&#8221;1&#8243;][vc_column css=&#8221;.vc_custom_1779195772545{background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221;][vc_column_text css=&#8221;&#8221;]<\/p>\n<div style=\"padding: 48px 40px; padding-left: 40px; padding-right: 40px;\">\n<p style=\"text-align: center; font-size: 32px;\"><strong><span style=\"color: #c8872a;\">THE PHILOSOPHY<\/span><\/strong><\/p>\n<\/div>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row fullwidth=&#8221;1&#8243;][vc_column css=&#8221;.vc_custom_1779195772545{background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221;][vc_column_text css=&#8221;&#8221;]<\/p>\n<div style=\"padding: 58px 40px; padding-left: 40px; padding-right: 40px;\">\n<p style=\"color: #c8872a; margin-bottom: 2px; letter-spacing: 0.60em; text-transform: uppercase; font-family: 'Montserrat', sans-serif; font-weight: 300; font-size: 12px; text-align: center;\"><strong>THE\u00a0WAJD PRINCIPLE<\/strong><\/p>\n<h2 style=\"color: #0a0a08; text-align: center; font-family: 'Cormorant Garamond', serif; font-weight: 400; font-size: 48px; font-style: italic;\">Restraint is not absence. It is precision.<\/h2>\n<p style=\"text-align: center; font-size: 16px; margin-bottom: 24px;\"><span style=\"color: #0a0a08;\">Most luxury is loud. It announces itself before it arrives and reminds you it was there after it leaves. WAJD does neither.<\/span><\/p>\n<p style=\"text-align: center; font-size: 16px; margin-bottom: 24px;\"><span style=\"color: #0a0a08;\">Our fragrances are built for people who already know who they are. Who do not need to be noticed \u2014 only to be remembered.<\/span><\/p>\n<p style=\"text-align: center; font-size: 16px; margin-bottom: 24px;\"><span style=\"color: #0a0a08;\">Three concentrations. Extrait de Parfum. Nothing else.<\/span><\/p>\n<\/div>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1779203959301{background-color: #0A0A08 !important;}&#8221;][vc_column][vc_column_text css=&#8221;&#8221;]<\/p>\n<div style=\"padding: 58px 40px; padding-left: 40px; padding-right: 40px;\">\n<p style=\"color: #c8872a; margin-bottom: 2px; letter-spacing: 0.60em; text-transform: uppercase; font-family: 'Montserrat', sans-serif; font-weight: 300; font-size: 12px; text-align: center;\">THE COLLECTION<\/p>\n<h2 style=\"color: #ffffff; text-align: center; font-family: 'Cormorant Garamond', serif; font-weight: 400; font-size: 48px; font-style: italic;\">Three fragrances. Each irreducibly its own.<\/h2>\n<\/div>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1779203602172{background-color: #0A0A08 !important;}&#8221;][vc_column width=&#8221;1\/3&#8243;]<div class=\"nasa-image-wrap text-center\"><a class=\"nasa-link-image\" href=\"\/product\/wajd-layl\/\" title=\"WAJD LAYL\"><img loading=\"lazy\" decoding=\"async\" class=\"nasa-image\" src=\"https:\/\/wajdfragrances.com\/wp-content\/uploads\/2026\/05\/21_WAJDLayl.webp\" alt=\"WAJD LAYL\" width=\"810\" height=\"1013\" \/><\/a><\/div>[vc_column_text css=&#8221;&#8221;]<\/p>\n<h1 style=\"font-family: 'Cormorant Garamond', serif; font-weight: 400; font-size: 26px; color: #c8872a; text-align: center; margin-bottom: 1px;\"><a style=\"color: #c8872a; text-decoration: none;\" href=\"\/product\/wajd-layl\/\">WAJD LAYL<\/a><\/h1>\n<p>[\/vc_column_text][vc_column_text css=&#8221;&#8221;]<\/p>\n<div>\n<p style=\"color: #ffffff; text-align: center;\">Night Oud<\/p>\n<p style=\"text-align: center;\"><em style=\"color: #ffffff;\">The night, after it has decided to keep its secrets.<\/em><\/p>\n<p style=\"text-align: center;\"><a style=\"color: #c8872a;\" href=\"\/product\/wajd-layl\/\">\u2192 Discover LAYL<\/a><\/p>\n<\/div>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/3&#8243;]<div class=\"nasa-image-wrap text-center\"><a class=\"nasa-link-image\" href=\"\/product\/wajd-sabah\/\" title=\"WAJD SABAH\"><img loading=\"lazy\" decoding=\"async\" class=\"nasa-image\" src=\"https:\/\/wajdfragrances.com\/wp-content\/uploads\/2026\/05\/23_WAJD-SABAH.webp\" alt=\"WAJD SABAH\" width=\"810\" height=\"1013\" \/><\/a><\/div>[vc_column_text css=&#8221;&#8221;]<\/p>\n<h1 style=\"font-family: 'Cormorant Garamond', serif; font-weight: 400; font-size: 26px; color: #c8872a; text-align: center; margin-bottom: 1px;\"><a style=\"color: #c8872a; text-decoration: none;\" href=\"\/product\/wajd-sabah\/\">WAJD SABAH<\/a><\/h1>\n<p>[\/vc_column_text][vc_column_text css=&#8221;&#8221;]<\/p>\n<div>\n<p style=\"color: #ffffff; text-align: center;\">Dawn Berry<\/p>\n<p style=\"text-align: center;\"><em style=\"color: #ffffff;\">The morning, before it learned to hurry.<\/em><\/p>\n<p style=\"text-align: center;\"><a style=\"color: #c8872a;\" href=\"\/product\/wajd-sabah\/\">\u2192 Discover SABAH<\/a><\/p>\n<\/div>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/3&#8243;]<div class=\"nasa-image-wrap text-center\"><a class=\"nasa-link-image\" href=\"\/product\/wajd-barr\/\" title=\"WAJD BARR\"><img loading=\"lazy\" decoding=\"async\" class=\"nasa-image\" src=\"https:\/\/wajdfragrances.com\/wp-content\/uploads\/2026\/05\/25-scaled.png\" alt=\"WAJD BARR\" width=\"2048\" height=\"2560\" \/><\/a><\/div>[vc_column_text css=&#8221;&#8221;]<\/p>\n<h1 style=\"font-family: 'Cormorant Garamond', serif; font-weight: 400; font-size: 26px; color: #c8872a; text-align: center; margin-bottom: 1px;\"><a style=\"color: #c8872a; text-decoration: none;\" href=\"\/product\/wajd-barr\/\">WAJD BARR<\/a><\/h1>\n<p>[\/vc_column_text][vc_column_text css=&#8221;&#8221;]<\/p>\n<div>\n<p style=\"color: #ffffff; text-align: center;\">Desert Leather<\/p>\n<p style=\"text-align: center;\"><em style=\"color: #ffffff;\">The land, exactly as it was before anyone arrived.<\/em><\/p>\n<p style=\"text-align: center;\"><a style=\"color: #c8872a;\" href=\"\/product\/wajd-barr\/\">\u2192 Discover BARR<\/a><\/p>\n<\/div>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row fullwidth=&#8221;1&#8243; css=&#8221;.vc_custom_1779196482403{background-color: #0A0A08 !important;}&#8221;][vc_column css=&#8221;.vc_custom_1779195772545{background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221;][vc_column_text css=&#8221;&#8221;]<\/p>\n<div style=\"padding: 20px;\">\n<p style=\"text-align: center;\"><a style=\"border: 1px solid #C8872A; color: #ffffff; padding: 14px 40px; letter-spacing: 0.12em; text-transform: uppercase; background: transparent; display: inline-block;\" href=\"\/shop\/\">Shop the Collection<\/a><\/p>\n<\/div>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row fullwidth=&#8221;1&#8243; css=&#8221;.vc_custom_1779196482403{background-color: #0A0A08 !important;}&#8221;][vc_column css=&#8221;.vc_custom_1779195772545{background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221;][vc_column_text css=&#8221;&#8221;]<\/p>\n<div style=\"padding: 48px 40px; padding-left: 40px; padding-right: 40px;\">\n<h2 style=\"color: #ffffff; text-align: center; font-family: 'Cormorant Garamond', serif; font-weight: 400; font-size: 48px; font-style: italic;\">WAJD is not a fragrance company that happens to be from Qatar.<\/h2>\n<h2 style=\"color: #ffffff; text-align: center; font-family: 'Cormorant Garamond', serif; font-weight: 400; font-size: 48px; font-style: italic;\">It is Qatar \u2014 expressed as scent.<\/h2>\n<\/div>\n<p>[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row content_placement=&#8221;middle&#8221; fullwidth=&#8221;1&#8243;][vc_column][\/vc_column][\/vc_row][vc_row equal_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221; fullwidth=&#8221;1&#8243; min_height=&#8221;100px&#8221;][vc_column][vc_empty_space height=&#8221;70px&#8221;][vc_separator color=&#8221;custom&#8221; style=&#8221;shadow&#8221; el_width=&#8221;30&#8243; css=&#8221;&#8221; accent_color=&#8221;#C8872A&#8221;][vc_empty_space height=&#8221;10px&#8221;][vc_column_text css=&#8221;&#8221;] wajd \/ w\u028cd\u0292d\/ A state of profound ecstasy experienced in the presence of beauty. The longing that arrives before language does. The feeling Arabic kept, because no other tongue could hold it. THIS IS NOT A NAME. IT IS A [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-visual-composer.php","meta":{"footnotes":""},"class_list":["post-3062","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Story Behind WAJD | Arabic Fragrance Made in Qatar<\/title>\n<meta name=\"description\" content=\"WAJD takes its name from \u0648\u062c\u062f \u2014 profound ecstasy in the presence of beauty. 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